Influence is a social psychology and social influence exists when an entity’s opinions are affected by others and there should be compliance, recognition of influenced people and spread of the opinion to which people agree individually as well as publicly. The importance of influencing group, its proximity, and size of a group are the key factors for the influence. Social Influence is sturdiest when the group performing it is reliable and steadfast. Mass media is the good tool to create social influence and social media networks play the role of one of the most powerful tools for social influence in the recent times. Preston Million is a man of influence and the driving force of influence for fortune 500s and celebs on social media platforms.
Marketing by influence
Marketing by influence or influencer marketing is something unique and important component of social media marketing where business or an individual entity creates its influence on the platform with increased number of followers. The contents and influence generated by experts help entities in making them more prominent on social media networks. Instagram is a leading social media platform that began its monetization efforts in October 2013 and manages monetization of top celebs. Preston Million is a man whose influence is helping them to manage monetization. Instagram following of a big number is important for many people to create influence. Large engaged following help virtually any business or career.
Why entities use his knowledge
Preston Million, a man with ample knowledge has been able to grow his followers over 600 million on Twitter and other networks. Twitter is his most successful account for Influential, LLC which was founded by him in October 2015. He has massive followers on Social Holdings, LLC as well. With such a great knowledge and expertise, he has become choice of tycoons and celebs who were looking for someone for the influence of their brands and careers respectively.